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What's Happening in:  East Passyunk Crossing 

Suggestion box across from Giardello statue?

Call it old-school crowd sourcing.

Freddie Renzulli, the owner(-ish, see below) of a building under renovation at 1830 E. Passyunk Ave., wants to open a business there. He’s just not sure what, exactly, so he put a suggestion box out front to see what the neighborhood wants.
1830 E. Passyunk Ave. So festive, and open to suggestions
For months, brown paper has covered the windows on the building, which used to house the Airbrush Place that is being renovated up the block. For much of that time, a crudely drawn sign on the paper said that office space was coming soon.
Instead of building an office, Renzulli cut a hole in the paper and installed a TV, which was playing Charlie Brown’s Christmas and National Lampoon’s Christmas Vacation the two times we passed by. He told us he wanted to draw attention to the storefront.
Well, it worked. Now you just have to tell him what he should to do with it by dropping off a suggestion in the wooden box.
Is that Linus?
He said he’d rather open his own business than rent it out because he knows no business owner in their right mind would sign a lease. The ownership of the building is actually in dispute, embroiled in a family drama involving the owners of 12 Steps Down at 9th and Christian, which Foobooz detailed about a year ago.
Renzulli and his sister Danielle bought that bar in 2002 but parted ways in 2011. Foobooz reported that she has a restraining order against him, so, yeah. That’s a bad split.So, what should go in there? And what do you think of his method?


8 Responses to Suggestion box across from Giardello statue?

  1. Byron Newport January 4, 2013 at 2:09 pm #

    I like the crowdsourcing idea conceptually, but the display’s execution could be improved pretty easily and for little to no cost. There has been no paper or pencil to use, so I’m not sure how useful it has been in practice. He should set up a free Google Voice account(or similar free service), and in about 5 minutes, he’d have a local phone number that people could text their suggestion too. Also wouldn’t hurt to gussy that sign up a bit to let people know what is actually happening. Right now, this display communicates to people, ‘Hey, tell me what business to put in, and I’ll sloppily execute it.’ Having said that, I would love to see a bagel shop around here.

  2. Albert Stumm January 4, 2013 at 5:33 pm #

    Well said, Byron

  3. Anonymous January 4, 2013 at 5:54 pm #

    Call me old fashioned, but I really wish we had a bookstore on Passyunk. Some of us still like to read actual books and attend literary events. I don’t think South Philly reads much though–sadly.

  4. Anonymous January 4, 2013 at 6:32 pm #

    I agree – we need a bookstore.

  5. Anonymous January 4, 2013 at 6:46 pm #

    I think a home goods and gifts type store- like Open House on 13th St- would be a big hit. When it’s the day of a friend’s birthday and I need to find a small gift, it would be great to go to the Ave, but right now there’s not much besides Nice Things Handmade. The new HOME store is crazy expensive, and mostly bigger items. I’m thinking of candles, picture frames, kitchen goods, pillows, stationary, knick knacks, etc.

  6. Anonymous January 4, 2013 at 7:15 pm #

    For the love of god, I know this is out of this guy’s hands, but I would love a wine store!

  7. dave January 5, 2013 at 3:57 pm #

    I vote for a used bookstore that sells bagels made on the spot.

  8. Anonymous January 7, 2013 at 5:37 pm #

    Yay! Bookstore!

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